There are tools for preventing some franchise system failures. We built one.
Half of all unhappy franchise owners give lousy ratings to their franchise system’s advertising and promotional programs, which we at Ad Giants find particularly tragic because some of these failures may be avoidable. What a waste.
The finding comes from this report at Franchisewire.
While there’s no stopping a marketing director hell-bent on running an ill-conceived program, there are tools to make sure that sound programs are executed well throughout the field. We know because we’ve built one, the Ad Giants ONE System.
If you read the announcement about the Wine Loft selecting Ad Giants, you’ll see the logic that sidesteps the dissatisfaction reported in the Franchisewire piece. Boomshakalakalaka.
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